Editorial desk with printed research notes, a fountain pen, and a small plant in natural light
Perma standards

Clear work, careful claims

Perma publishes information about training and performance with a preference for plain language, traceable sources, and honest limits. These standards describe the habits behind the articles, resources, events, and partnerships on this site.

They are designed for readers who want context rather than spectacle. A standard is useful only when it can be seen in the finished work, so the team applies these principles during planning, drafting, checking, and revision.

Four editorial commitments

Accuracy

Dates, links, names, quotations, and descriptions are checked against the available source material.

Proportion

Language reflects the strength of the evidence and does not turn a small observation into a broad promise.

Respect

People are described as participants in varied circumstances, not as problems to be fixed or examples to be copied.

  • Use the narrowest claim supported by the available source.
  • Mark opinion, interpretation, and reported evidence distinctly.
  • Disclose relevant commercial relationships and supplied material.
  • Correct material factual errors with a clear update.
Publication route

How a page moves from idea to archive

  1. Brief: define the reader question, scope, audience, and intended format.
  2. Source: gather primary material, reputable references, and relevant local context.
  3. Draft: write with accessible terminology and a visible distinction between fact and interpretation.
  4. Review: check claims, dates, links, images, accessibility, and commercial disclosures.
  5. Maintain: monitor corrections, outdated links, and changes that affect reader understanding.

Claim and source overview

MaterialPreferred supportReader-facing treatment
Measured definitionRecognised reference or documented methodDefine the term and explain limits
Personal observationNamed author and clear settingPresent as context, not universal evidence
External statisticOriginal source and dateLink or identify the source near the claim
Commercial statementPartner information plus independent reviewLabel the relationship and avoid editorial blending

A note on uncertainty

Uncertainty is not a weakness in an article. It can show where context matters, where studies use different methods, or where a reader should avoid drawing a conclusion from one detail. Perma uses qualified language when the available material supports a range rather than a single answer.

“The careful sentence is often the one that tells the reader what it cannot establish.”

Standards questions

How can I report a factual issue?

Send the page title, exact wording, source, and a concise explanation through the contact page.

Are sponsored pages reviewed differently?

They receive additional disclosure and suitability checks. Commercial support does not change the expectation of clear, neutral information.

When are pages updated?

Material changes are made when a correction, source change, broken link, or new context affects the reader’s understanding.

Applying the standard to a draft

A draft can be checked in layers. First ask whether the page answers the question it introduces. Then inspect whether each important statement has an appropriate source, whether the language matches the evidence, and whether a reader can tell what is editorial, commercial, personal, or externally supplied.

This layered review is especially useful for pages about performance, where confident language can easily outrun the underlying material. Perma prefers a qualified sentence that preserves meaning over a dramatic sentence that creates an inaccurate impression.

  • Mark claims that need a source before editing for style.
  • Check every date, name, link, and numerical description.
  • Review headings separately because readers often scan them first.
  • Read the page aloud to find ambiguity and unintended emphasis.

What a revision record preserves

Revision typeRecord retainedReader benefit
Factual correctionOriginal issue and corrected sourceConfidence that the page is maintained
Scope clarificationUpdated wording and reasonLess risk of overreading a claim
Link replacementOld destination and new referenceContinuity for future research
Disclosure updateRelationship and date of changeClearer separation between content and partnership

Material editorial records may be retained for up to seven years where needed to explain publication history, rights, accounting, or a correction. Personal details not needed for that purpose are restricted or removed.